POWDERED DRINK
TANG — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 3 in POWDERED DRINK
Buying Intent
93
3rd in category
Brand Trust
37
index value
Brand Desire
126
index value
As of Jun ’26, TANG records a Buying Intent index of 93, placing it 3rd of 3 brands measured in POWDERED DRINK. Its Brand Trust index reads 37 and Brand Desire 126. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 12 | 12 | 13 |
| May ’25 | 13 | 30 | 24 |
| Jun ’25 | 8 | 1 | 5 |
| Jun ’26 | 37 | 126 | 93 |