COOKWARE
TTK PRESTIGE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 3 in COOKWARE
Buying Intent
10.36
1st in category
Brand Trust
14.14
index value
Brand Desire
6.71
index value
As of Sep ’26, TTK PRESTIGE records a Buying Intent index of 10.36, placing it 1st of 3 brands measured in COOKWARE. Its Brand Trust index reads 14.14 and Brand Desire 6.71. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 14.21 | 20.91 | 19.64 |
| Nov ’25 | 65.96 | 31.48 | 49.91 |
| Dec ’25 | 65.56 | 53.62 | 67.74 |
| Jan ’26 | 102.37 | 41.21 | 72.71 |
| Feb ’26 | 5.99 | 2.64 | 4.83 |
| Mar ’26 | 5.23 | 16.96 | 16.94 |
| Apr ’26 | 6.75 | 2.66 | 5.70 |
| May ’26 | 55.16 | 41.55 | 53.63 |
| Jun ’26 | 9.34 | 3.34 | 5.62 |
| Jul ’26 | 5.55 | 3.69 | 5.97 |
| Aug ’26 | 125.84 | 13.43 | 77.76 |
| Sep ’26 | 14.14 | 6.71 | 10.36 |