PUMPS
WILO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in PUMPS
Buying Intent
6.52
2nd in category
Brand Trust
4.63
index value
Brand Desire
5.46
index value
As of Sep ’26, WILO records a Buying Intent index of 6.52, placing it 2nd of 2 brands measured in PUMPS. Its Brand Trust index reads 4.63 and Brand Desire 5.46. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 1.23 | 2.04 | 1.87 |
| Sep ’26 | 4.63 | 5.46 | 6.52 |