ONLINE STOCK BROKER
ZERODHA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 5 in ONLINE STOCK BROKER
Buying Intent
35
3rd in category
Brand Trust
18
index value
Brand Desire
42
index value
As of Aug ’26, ZERODHA records a Buying Intent index of 35, placing it 3rd of 5 brands measured in ONLINE STOCK BROKER. Its Brand Trust index reads 18 and Brand Desire 42. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | 4 | 5 | 6 |
| Jun ’26 | 24 | 18 | 22 |
| Jul ’26 | 25 | 10 | 19 |
| Aug ’26 | 18 | 42 | 35 |