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BRANDED FASHION - PREMIUM — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 1 brands measured
As of Sep ’26, CALVIN KLEIN leads BRANDED FASHION - PREMIUM on Buying Intent among 1 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | CALVIN KLEIN | 1.02 | 9.16 | 6.48 |