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EDUCATION TECHNOLOGY — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 5 brands measured
As of Sep ’26, PHYSICS WALLAH leads EDUCATION TECHNOLOGY on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | PHYSICS WALLAH | 30.58 | 91.09 | 67.99 |
| 2 | UPGRAD | 71.80 | 3.09 | 42.84 |
| 3 | GREAT LEARNING | 5.46 | 7.84 | 7.88 |
| 4 | ADDA247 | 5.56 | 7.51 | 7.08 |
| 5 | GUVI | 3.83 | 2.94 | 4.75 |