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GENERAL INSURANCE - PSU — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 2 brands measured
As of Sep ’26, ORIENTAL INSURANCE leads GENERAL INSURANCE - PSU on Buying Intent among 2 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
Open the live dashboard →How the Index worksGENERAL INSURANCE - PSU leaderboard
| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | ORIENTAL INSURANCE | 2.04 | 9.74 | 7.43 |
| 2 | NATIONAL INSURANCE | — | 1.06 | 0.64 |