Category leaderboard
HEALTH INSURANCE - PRIVATE — Brand Buying Intent in India
India’s Buying Intent Index · Jun ’26 · 7 brands measured · category Trust 0
As of Jun ’26, NIVA BUPA leads HEALTH INSURANCE - PRIVATE on Buying Intent among 7 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
Open the live dashboard →How the Index worksHEALTH INSURANCE - PRIVATE leaderboard
| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | NIVA BUPA | 123 | 206 | 179 |
| 2 | STAR HEALTH | 108 | 43 | 83 |
| 3 | ADITYA BIRLA HEALTH INSURANCE | 10 | 21 | 18 |
| 4 | RELIGARE | 7 | 4 | 7 |
| 5 | MAX BUPA | 3 | 3 | 3 |
| 6 | CHOLA MS | — | 3 | 2 |
| 7 | BAJAJ ALLIANZ | 2 | — | 1 |