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TECHNOLOGY - DIVERSIFIED — Brand Buying Intent in India
India’s Buying Intent Index · Oct ’26 · 2 brands measured
As of Oct ’26, IBM leads TECHNOLOGY - DIVERSIFIED on Buying Intent among 2 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
Open the live dashboard →How the Index worksTECHNOLOGY - DIVERSIFIED leaderboard
| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | IBM | 31.02 | 57.68 | 50.88 |
| 2 | CISCO | 1.00 | 2.30 | 2.16 |