AERATED BEVERAGES
7UP — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 12 in AERATED BEVERAGES
Buying Intent
70.09
3rd in category
Brand Trust
67.95
index value
Brand Desire
54.28
index value
As of Sep ’26, 7UP records a Buying Intent index of 70.09, placing it 3rd of 12 brands measured in AERATED BEVERAGES. Its Brand Trust index reads 67.95 and Brand Desire 54.28. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 1.94 | — | 0.98 |
| Sep ’25 | 1.55 | 3.07 | 2.53 |
| Oct ’25 | 45.54 | 51.77 | 51.79 |
| Nov ’25 | — | 3.20 | 1.95 |
| Apr ’26 | 199.54 | 193.70 | 221.52 |
| May ’26 | 66.68 | — | 37.06 |
| Jun ’26 | 273.85 | 91.68 | 204.37 |
| Jul ’26 | 42.42 | 1.75 | 24.07 |
| Aug ’26 | 40.36 | 84.59 | 69.59 |
| Sep ’26 | 67.95 | 54.28 | 70.09 |