AERATED BEVERAGES
PEPSI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 7 in AERATED BEVERAGES
Buying Intent
139
2nd in category
Brand Trust
128
index value
Brand Desire
118
index value
As of Aug ’26, PEPSI records a Buying Intent index of 139, placing it 2nd of 7 brands measured in AERATED BEVERAGES. Its Brand Trust index reads 128 and Brand Desire 118. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 61 | 93 | 86 |
| Oct ’25 | 48 | 142 | 105 |
| Nov ’25 | 85 | 70 | 86 |
| Dec ’25 | 64 | 84 | 85 |
| Jan ’26 | 41 | 53 | 53 |
| Feb ’26 | 35 | 44 | 44 |
| Mar ’26 | 21 | 66 | 49 |
| Apr ’26 | 72 | 184 | 142 |
| May ’26 | 77 | 64 | 80 |
| Jun ’26 | 175 | 234 | 227 |
| Jul ’26 | 215 | 144 | 199 |
| Aug ’26 | 128 | 118 | 139 |