AERATED BEVERAGES
SPRITE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 7 in AERATED BEVERAGES
Buying Intent
19
5th in category
Brand Trust
15
index value
Brand Desire
17
index value
As of Aug ’26, SPRITE records a Buying Intent index of 19, placing it 5th of 7 brands measured in AERATED BEVERAGES. Its Brand Trust index reads 15 and Brand Desire 17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 21 | 70 | 54 |
| Oct ’25 | 47 | 55 | 58 |
| Nov ’25 | 6 | 2 | 5 |
| Dec ’25 | 5 | 5 | 6 |
| Jan ’26 | 2 | 10 | 5 |
| Feb ’26 | — | 3 | 2 |
| Mar ’26 | 71 | 141 | 125 |
| Apr ’26 | 72 | 54 | 70 |
| May ’26 | 49 | 37 | 66 |
| Jun ’26 | 23 | 37 | 34 |
| Jul ’26 | 6 | 34 | 23 |
| Aug ’26 | 15 | 17 | 19 |