MOBILE SERVICE PROVIDER
AIRTEL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 4 in MOBILE SERVICE PROVIDER
Buying Intent
146
2nd in category
Brand Trust
114
index value
Brand Desire
147
index value
As of Aug ’26, AIRTEL records a Buying Intent index of 146, placing it 2nd of 4 brands measured in MOBILE SERVICE PROVIDER. Its Brand Trust index reads 114 and Brand Desire 147. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 304 | 408 | 400 |
| Oct ’25 | 264 | 301 | 317 |
| Nov ’25 | 288 | 440 | 411 |
| Dec ’25 | 208 | 301 | 290 |
| Jan ’26 | 324 | 376 | 390 |
| Feb ’26 | 344 | 291 | 355 |
| Mar ’26 | 58 | 131 | 106 |
| Apr ’26 | 389 | 510 | 501 |
| May ’26 | 221 | 240 | 254 |
| Jun ’26 | 366 | 293 | 370 |
| Jul ’26 | 378 | 160 | 303 |
| Aug ’26 | 114 | 147 | 146 |