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MOBILE SERVICE PROVIDER — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 4 brands measured
As of Sep ’26, RELIANCE JIO leads MOBILE SERVICE PROVIDER on Buying Intent among 4 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | RELIANCE JIO | 351.10 | 707.32 | 591.30 |
| 2 | AIRTEL | 166.91 | 255.68 | 236.24 |
| 3 | VI | 139.81 | 116.88 | 140.52 |
| 4 | BSNL | — | 15.01 | 8.40 |