ONLINE RETAILER - DIVERSIFIED
ALIBABA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 5th of 6 in ONLINE RETAILER - DIVERSIFIED
Buying Intent
10
5th in category
Brand Trust
6
index value
Brand Desire
11
index value
As of Aug ’26, ALIBABA records a Buying Intent index of 10, placing it 5th of 6 brands measured in ONLINE RETAILER - DIVERSIFIED. Its Brand Trust index reads 6 and Brand Desire 11. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 1 | 5 | 4 |
| Jun ’25 | 4 | 7 | 5 |
| Sep ’25 | 14 | 5 | 11 |
| Oct ’25 | 26 | 26 | 30 |
| Nov ’25 | 4 | 8 | 8 |
| Dec ’25 | 25 | 7 | 18 |
| Apr ’26 | 4 | 8 | 8 |
| May ’26 | 19 | 14 | 20 |
| Jun ’26 | 25 | 21 | 26 |
| Jul ’26 | 10 | 2 | 6 |
| Aug ’26 | 6 | 11 | 10 |