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ONLINE RETAILER - DIVERSIFIED — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 8 brands measured
As of Sep ’26, AMAZON leads ONLINE RETAILER - DIVERSIFIED on Buying Intent among 8 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | AMAZON | 920.47 | 1143.60 | 1152.36 |
| 2 | FLIPKART | 415.12 | 542.77 | 534.47 |
| 3 | MEESHO | 295.43 | 217.54 | 285.22 |
| 4 | SNAPDEAL | — | 96.37 | 54.03 |
| 5 | ALIBABA | 16.58 | 5.88 | 20.57 |
| 6 | E BAY | 3.70 | 5.76 | 6.00 |
| 7 | HOMESHOP18 | 1.28 | — | 0.64 |
| 8 | SHOPSY | — | 1.06 | 0.64 |