UNIVERSITY - PRIVATE
AMITY UNIVERSITY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 3rd of 3 in UNIVERSITY - PRIVATE
Buying Intent
1.27
3rd in category
Brand Trust
2.51
index value
Brand Desire
—
index value
As of Oct ’26, AMITY UNIVERSITY records a Buying Intent index of 1.27, placing it 3rd of 3 brands measured in UNIVERSITY - PRIVATE. Its Brand Trust index reads 2.51 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Dec ’25 | 2.03 | 3.36 | 3.08 |
| Jan ’26 | 5.38 | 8.71 | 9.57 |
| Feb ’26 | 3.99 | 1.65 | 3.03 |
| May ’26 | 4.48 | — | 2.26 |
| Jul ’26 | 2.11 | — | 1.07 |
| Oct ’26 | 2.51 | — | 1.27 |