UNIVERSITY - PRIVATE

BITS PILANI — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 2nd of 3 in UNIVERSITY - PRIVATE

Buying Intent

4.03

2nd in category

Brand Trust

7.23

index value

Brand Desire

—

index value

As of Oct ’26, BITS PILANI records a Buying Intent index of 4.03, placing it 2nd of 3 brands measured in UNIVERSITY - PRIVATE. Its Brand Trust index reads 7.23 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Oct ’26	7.23	—	4.03

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