MUSIC STREAMING APP
APPLE MUSIC — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in MUSIC STREAMING APP
Buying Intent
1
2nd in category
Brand Trust
2
index value
Brand Desire
—
index value
As of Sep ’26, APPLE MUSIC records a Buying Intent index of 1, placing it 2nd of 2 brands measured in MUSIC STREAMING APP. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’26 | 2 | — | 1 |