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MUSIC STREAMING APP — Brand Buying Intent in India

India’s Buying Intent Index · Sep ’26 · 2 brands measured

As of Sep ’26, SPOTIFY leads MUSIC STREAMING APP on Buying Intent among 2 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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MUSIC STREAMING APP leaderboard

#BrandTrustDesireBuying Intent
1SPOTIFY102.68163.21148.15
2APPLE MUSIC2.04—1.03