MUSIC STREAMING APP
SPOTIFY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 1 in MUSIC STREAMING APP
Buying Intent
75
1st in category
Brand Trust
148
index value
Brand Desire
14
index value
As of Jun ’26, SPOTIFY records a Buying Intent index of 75, placing it 1st of 1 brands measured in MUSIC STREAMING APP. Its Brand Trust index reads 148 and Brand Desire 14. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 46 | 8 | 30 |
| Jul ’25 | 19 | 99 | 74 |
| Aug ’25 | 28 | 52 | 48 |
| Oct ’25 | 3 | 2 | 2 |
| Nov ’25 | 4 | 2 | 3 |
| Dec ’25 | — | 11 | 7 |
| Apr ’26 | 60 | 81 | 89 |
| May ’26 | 57 | 20 | 52 |
| Jun ’26 | 148 | 14 | 75 |