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LIGHTING

BAJAJ ELECTRICALS — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 7th of 8 in LIGHTING

Buying Intent
1.88
7th in category
Brand Trust
2.55
index value
Brand Desire
1.69
index value
As of Sep ’26, BAJAJ ELECTRICALS records a Buying Intent index of 1.88, placing it 7th of 8 brands measured in LIGHTING. Its Brand Trust index reads 2.55 and Brand Desire 1.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Sep ’25—2.051.25
Oct ’2520.3910.3915.58
Nov ’255.024.154.51
Dec ’2515.531.6810.40
Jan ’26—16.3810.06
Feb ’2631.9658.3854.91
Apr ’263.991.972.55
May ’262.241.852.26
Jun ’265.237.0610.15
Jul ’2610.58—5.41
Aug ’268.622.045.60
Sep ’262.551.691.88

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