CAFÉ
BARISTA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 4th of 5 in CAFÉ
Buying Intent
1.53
4th in category
Brand Trust
3.01
index value
Brand Desire
—
index value
As of Oct ’26, BARISTA records a Buying Intent index of 1.53, placing it 4th of 5 brands measured in CAFÉ. Its Brand Trust index reads 3.01 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 2.90 | 7.27 | 7.38 |
| May ’25 | 1.10 | 6.39 | 4.46 |
| Jul ’25 | — | 0.97 | 0.59 |
| Aug ’25 | 1.21 | 1.61 | 1.74 |
| Sep ’25 | — | 3.84 | 2.34 |
| Oct ’25 | 0.74 | — | 0.38 |
| Nov ’25 | 1.21 | — | 0.61 |
| Dec ’25 | 5.24 | — | 2.61 |
| Jan ’26 | 5.03 | 4.45 | 7.87 |
| Mar ’26 | — | 3.22 | 1.97 |
| Oct ’26 | 3.01 | — | 1.53 |