NGO
CRY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jul ’26 · 2nd of 4 in NGO
Buying Intent
4
2nd in category
Brand Trust
7
index value
Brand Desire
1
index value
As of Jul ’26, CRY records a Buying Intent index of 4, placing it 2nd of 4 brands measured in NGO. Its Brand Trust index reads 7 and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’26 | 7 | 1 | 4 |