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NGO — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 6 brands measured
As of Sep ’26, TATA TRUSTS leads NGO on Buying Intent among 6 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | TATA TRUSTS | 19.53 | 5.07 | 14.91 |
| 2 | BHARAT SEVASHRAM SANGHA | 6.38 | — | 3.22 |
| 3 | CRY | 6.18 | — | 3.14 |
| 4 | BEING HUMAN FOUNDATION | 3.06 | — | 1.55 |
| 5 | RAMAKRISHNA MISSION | — | 1.69 | 1.03 |
| 6 | MISSIONARIES OF CHARITY | 1.28 | — | 0.64 |