PACKAGED RICE - BRAND
DAAWAT BASMATI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in PACKAGED RICE - BRAND
Buying Intent
6.67
2nd in category
Brand Trust
2.78
index value
Brand Desire
8.06
index value
As of Sep ’26, DAAWAT BASMATI records a Buying Intent index of 6.67, placing it 2nd of 2 brands measured in PACKAGED RICE - BRAND. Its Brand Trust index reads 2.78 and Brand Desire 8.06. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 12.37 | 45.00 | 45.25 |
| Oct ’25 | 9.92 | 14.76 | 14.51 |
| Nov ’25 | 15.72 | 21.99 | 21.38 |
| Dec ’25 | 18.30 | 23.13 | 35.16 |
| Jan ’26 | 20.16 | 6.95 | 14.43 |
| Mar ’26 | 3.27 | 4.03 | 4.11 |
| Apr ’26 | 5.32 | 5.48 | 6.03 |
| May ’26 | 9.79 | 4.63 | 7.78 |
| Jun ’26 | 2.67 | 31.75 | 21.03 |
| Jul ’26 | 3.95 | 1.09 | 2.66 |
| Aug ’26 | 12.09 | 6.11 | 10.09 |
| Sep ’26 | 2.78 | 8.06 | 6.67 |