PACKAGED RICE - BRAND
INDIA GATE BASMATI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 5 in PACKAGED RICE - BRAND
Buying Intent
23
1st in category
Brand Trust
23
index value
Brand Desire
21
index value
As of Aug ’26, INDIA GATE BASMATI records a Buying Intent index of 23, placing it 1st of 5 brands measured in PACKAGED RICE - BRAND. Its Brand Trust index reads 23 and Brand Desire 21. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 25 | 22 | 26 |
| Oct ’25 | 20 | 12 | 18 |
| Nov ’25 | 58 | 54 | 63 |
| Dec ’25 | 16 | 34 | 24 |
| Jan ’26 | 20 | 26 | 29 |
| Feb ’26 | 26 | 9 | 15 |
| Mar ’26 | 19 | 21 | 18 |
| Apr ’26 | 64 | 16 | 45 |
| May ’26 | 48 | 22 | 37 |
| Jun ’26 | 74 | 22 | 54 |
| Jul ’26 | 8 | 6 | 8 |
| Aug ’26 | 23 | 21 | 23 |