METAL
ELEGANT STEEL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 7th of 8 in METAL
Buying Intent
0.94
7th in category
Brand Trust
1.02
index value
Brand Desire
1.06
index value
As of Sep ’26, ELEGANT STEEL records a Buying Intent index of 0.94, placing it 7th of 8 brands measured in METAL. Its Brand Trust index reads 1.02 and Brand Desire 1.06. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 1.23 | — | 0.62 |
| Sep ’26 | 1.02 | 1.06 | 0.94 |