METAL
SAIL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 8 in METAL
Buying Intent
57.68
3rd in category
Brand Trust
41.16
index value
Brand Desire
62.69
index value
As of Sep ’26, SAIL records a Buying Intent index of 57.68, placing it 3rd of 8 brands measured in METAL. Its Brand Trust index reads 41.16 and Brand Desire 62.69. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 5.91 | 3.63 |
| Jun ’26 | — | 2.65 | 1.62 |
| Aug ’26 | 27.21 | 1.63 | 16.09 |
| Sep ’26 | 41.16 | 62.69 | 57.68 |