PACKAGED SNACKS
HALDIRAM'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 13 in PACKAGED SNACKS
Buying Intent
130
1st in category
Brand Trust
91
index value
Brand Desire
141
index value
As of Aug ’26, HALDIRAM'S records a Buying Intent index of 130, placing it 1st of 13 brands measured in PACKAGED SNACKS. Its Brand Trust index reads 91 and Brand Desire 141. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 234 | 236 | 262 |
| Oct ’25 | 216 | 236 | 254 |
| Nov ’25 | 238 | 289 | 293 |
| Dec ’25 | 288 | 349 | 357 |
| Jan ’26 | 336 | 403 | 413 |
| Feb ’26 | 360 | 230 | 328 |
| Mar ’26 | 153 | 116 | 150 |
| Apr ’26 | 394 | 392 | 439 |
| May ’26 | 252 | 265 | 287 |
| Jun ’26 | 332 | 392 | 406 |
| Jul ’26 | 228 | 122 | 193 |
| Aug ’26 | 91 | 141 | 130 |