PACKAGED SNACKS
HALDIRAM'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 18 in PACKAGED SNACKS
Buying Intent
110.45
2nd in category
Brand Trust
68.47
index value
Brand Desire
127.02
index value
As of Sep ’26, HALDIRAM'S records a Buying Intent index of 110.45, placing it 2nd of 18 brands measured in PACKAGED SNACKS. Its Brand Trust index reads 68.47 and Brand Desire 127.02. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 215.67 | 235.84 | 253.92 |
| Nov ’25 | 238.49 | 289.06 | 292.62 |
| Dec ’25 | 288.17 | 349.06 | 357.43 |
| Jan ’26 | 336.54 | 403.10 | 413.42 |
| Feb ’26 | 360.50 | 229.62 | 328.00 |
| Mar ’26 | 121.42 | 112.23 | 124.93 |
| Apr ’26 | 374.88 | 326.24 | 390.89 |
| May ’26 | 194.74 | 253.40 | 248.38 |
| Jun ’26 | 327.96 | 388.95 | 401.84 |
| Jul ’26 | 220.10 | 96.26 | 173.87 |
| Aug ’26 | 85.16 | 124.65 | 115.65 |
| Sep ’26 | 68.47 | 127.02 | 110.45 |