PACKAGED SNACKS
HALDIRAM'S — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 12 in PACKAGED SNACKS
Buying Intent
116
1st in category
Brand Trust
85
index value
Brand Desire
125
index value
As of Aug ’26, HALDIRAM'S records a Buying Intent index of 116, placing it 1st of 12 brands measured in PACKAGED SNACKS. Its Brand Trust index reads 85 and Brand Desire 125. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 234 | 236 | 262 |
| Oct ’25 | 216 | 236 | 254 |
| Nov ’25 | 238 | 289 | 293 |
| Dec ’25 | 288 | 349 | 357 |
| Jan ’26 | 336 | 403 | 413 |
| Feb ’26 | 360 | 230 | 328 |
| Mar ’26 | 121 | 112 | 125 |
| Apr ’26 | 375 | 326 | 391 |
| May ’26 | 195 | 253 | 248 |
| Jun ’26 | 328 | 389 | 402 |
| Jul ’26 | 220 | 96 | 174 |
| Aug ’26 | 85 | 125 | 116 |