PERSONAL TECHNOLOGY
HCL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 5 in PERSONAL TECHNOLOGY
Buying Intent
90
2nd in category
Brand Trust
59
index value
Brand Desire
101
index value
As of Aug ’26, HCL records a Buying Intent index of 90, placing it 2nd of 5 brands measured in PERSONAL TECHNOLOGY. Its Brand Trust index reads 59 and Brand Desire 101. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 101 | 127 | 128 |
| Apr ’26 | 65 | 79 | 81 |
| May ’26 | 93 | 87 | 104 |
| Jun ’26 | 53 | 38 | 52 |
| Jul ’26 | 61 | 68 | 73 |
| Aug ’26 | 59 | 101 | 90 |