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PERSONAL TECHNOLOGY

HCL — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 2 in PERSONAL TECHNOLOGY

Buying Intent
52.37
2nd in category
Brand Trust
60.27
index value
Brand Desire
37.96
index value
As of Sep ’26, HCL records a Buying Intent index of 52.37, placing it 2nd of 2 brands measured in PERSONAL TECHNOLOGY. Its Brand Trust index reads 60.27 and Brand Desire 37.96. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Mar ’2610.6127.8023.60
Apr ’263.1920.1914.93
May ’261.126.494.53
Jun ’262.13—1.08
Jul ’2627.5222.5028.16
Aug ’2622.1327.6728.40
Sep ’2660.2737.9652.37

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