Category leaderboard
PERSONAL TECHNOLOGY — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 2 brands measured
As of Sep ’26, APPLE leads PERSONAL TECHNOLOGY on Buying Intent among 2 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
Open the live dashboard →How the Index worksPERSONAL TECHNOLOGY leaderboard
| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | APPLE | 120.34 | 162.68 | 197.49 |
| 2 | HCL | 60.27 | 37.96 | 52.37 |