INSTANT MESSAGING SERVICE
HIKE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 2 in INSTANT MESSAGING SERVICE
Buying Intent
2
2nd in category
Brand Trust
—
index value
Brand Desire
2
index value
As of Aug ’26, HIKE records a Buying Intent index of 2, placing it 2nd of 2 brands measured in INSTANT MESSAGING SERVICE. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Mar ’26 | 3 | 2 | 2 |
| Apr ’26 | — | 3 | 2 |
| Jun ’26 | 4 | — | 2 |
| Jul ’26 | 8 | 2 | 5 |
| Aug ’26 | — | 2 | 2 |