COSMETICS - PREMIUM
HUDA BEAUTY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 3 in COSMETICS - PREMIUM
Buying Intent
49.56
2nd in category
Brand Trust
71.56
index value
Brand Desire
25.44
index value
As of Sep ’26, HUDA BEAUTY records a Buying Intent index of 49.56, placing it 2nd of 3 brands measured in COSMETICS - PREMIUM. Its Brand Trust index reads 71.56 and Brand Desire 25.44. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 2.79 | 7.60 | 6.30 |
| Nov ’25 | 14.20 | 4.00 | 12.19 |
| Dec ’25 | 6.18 | 10.00 | 9.84 |
| Jan ’26 | 19.43 | 8.81 | 14.99 |
| Feb ’26 | 33.13 | 13.97 | 23.72 |
| Mar ’26 | 29.59 | 49.52 | 44.28 |
| Apr ’26 | 31.98 | 24.97 | 32.06 |
| May ’26 | 34.55 | 40.31 | 38.40 |
| Jun ’26 | 20.26 | 27.55 | 27.82 |
| Jul ’26 | 2.78 | 7.64 | 8.80 |
| Aug ’26 | 31.81 | 8.15 | 22.68 |
| Sep ’26 | 71.56 | 25.44 | 49.56 |