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COSMETICS - PREMIUM — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 3 brands measured
As of Sep ’26, MAC leads COSMETICS - PREMIUM on Buying Intent among 3 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | MAC | 17.09 | 79.24 | 55.12 |
| 2 | HUDA BEAUTY | 71.56 | 25.44 | 49.56 |
| 3 | BOBBI BROWN | — | 2.53 | 1.55 |