BANK - FOREIGN
ICBC — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 6 in BANK - FOREIGN
Buying Intent
35
3rd in category
Brand Trust
58
index value
Brand Desire
4
index value
As of Aug ’26, ICBC records a Buying Intent index of 35, placing it 3rd of 6 brands measured in BANK - FOREIGN. Its Brand Trust index reads 58 and Brand Desire 4. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 58 | 4 | 35 |