HOME FINANCE
ICICI BANK — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 7 in HOME FINANCE
Buying Intent
2
3rd in category
Brand Trust
1
index value
Brand Desire
2
index value
As of Aug ’26, ICICI BANK records a Buying Intent index of 2, placing it 3rd of 7 brands measured in HOME FINANCE. Its Brand Trust index reads 1 and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 4 | 2 | 4 |
| Oct ’25 | 1 | 3 | 2 |
| Nov ’25 | 2 | 3 | 3 |
| Dec ’25 | 4 | 2 | 2 |
| Jan ’26 | 7 | 4 | 6 |
| Feb ’26 | 5 | 1 | 3 |
| Mar ’26 | 5 | 5 | 7 |
| Apr ’26 | 10 | 1 | 5 |
| May ’26 | 15 | 8 | 13 |
| Jun ’26 | — | 3 | 2 |
| Jul ’26 | 4 | — | 2 |
| Aug ’26 | 1 | 2 | 2 |