MICROWAVES
IFB — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jul ’26 · 5th of 5 in MICROWAVES
Buying Intent
0
5th in category
Brand Trust
1
index value
Brand Desire
—
index value
As of Jul ’26, IFB records a Buying Intent index of 0, placing it 5th of 5 brands measured in MICROWAVES. Its Brand Trust index reads 1 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’26 | 1 | — | 0 |