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KINGFISHER — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 5 in BEER

Buying Intent
54.95
1st in category
Brand Trust
57.29
index value
Brand Desire
41.10
index value
As of Sep ’26, KINGFISHER records a Buying Intent index of 54.95, placing it 1st of 5 brands measured in BEER. Its Brand Trust index reads 57.29 and Brand Desire 41.10. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2547.655.3830.55
Nov ’255.8134.2617.30
Dec ’2518.0410.7526.60
Jan ’2644.6513.8530.84
Feb ’269.5618.1117.86
Mar ’2619.7715.7020.13
Apr ’2652.2491.0280.20
May ’264.2252.3828.17
Jun ’2663.9138.7058.16
Jul ’2655.6442.3254.98
Aug ’2629.8519.1426.28
Sep ’2657.2941.1054.95

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