BEER
TUBORG — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 6 in BEER
Buying Intent
12
3rd in category
Brand Trust
11
index value
Brand Desire
8
index value
As of Jun ’26, TUBORG records a Buying Intent index of 12, placing it 3rd of 6 brands measured in BEER. Its Brand Trust index reads 11 and Brand Desire 8. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 8 | 9 | 9 |
| May ’25 | 13 | 2 | 9 |
| Jun ’25 | 11 | 26 | 20 |
| Jul ’25 | 7 | 2 | 4 |
| Sep ’25 | — | 6 | 4 |
| Oct ’25 | 69 | 36 | 63 |
| Nov ’25 | — | 8 | 5 |
| Feb ’26 | — | 1 | 1 |
| Mar ’26 | 3 | 29 | 20 |
| Apr ’26 | 39 | 25 | 36 |
| May ’26 | 1 | 15 | 10 |
| Jun ’26 | 11 | 8 | 12 |