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BEER — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 5 brands measured
As of Sep ’26, KINGFISHER leads BEER on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | KINGFISHER | 57.29 | 41.10 | 54.95 |
| 2 | TUBORG | 3.83 | 10.13 | 12.92 |
| 3 | BUDWEISER | 4.08 | 15.01 | 9.64 |
| 4 | CARLSBERG | 3.06 | — | 1.55 |
| 5 | STROH'S | — | 1.06 | 0.64 |