KAJAL
LAKME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 4 in KAJAL
Buying Intent
7.01
2nd in category
Brand Trust
—
index value
Brand Desire
11.52
index value
As of Sep ’26, LAKME records a Buying Intent index of 7.01, placing it 2nd of 4 brands measured in KAJAL. Its Brand Trust index reads — and Brand Desire 11.52. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 70.20 | 188.34 | 141.39 |
| Nov ’25 | 112.14 | 171.13 | 155.53 |
| Dec ’25 | 158.25 | 16.63 | 93.52 |
| Jan ’26 | 76.75 | 118.27 | 111.15 |
| Feb ’26 | 53.43 | 188.36 | 134.87 |
| Mar ’26 | 4.18 | 4.03 | 5.35 |
| Apr ’26 | 62.67 | 97.66 | 90.04 |
| May ’26 | 1.99 | 0.93 | 1.77 |
| Jun ’26 | 73.68 | 182.90 | 146.27 |
| Jul ’26 | 61.08 | 43.13 | 57.70 |
| Aug ’26 | 57.37 | 7.10 | 39.18 |
| Sep ’26 | — | 11.52 | 7.01 |