KAJAL
MAYBELLINE COLOSSAL — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 2 in KAJAL
Buying Intent
20
2nd in category
Brand Trust
21
index value
Brand Desire
14
index value
As of Aug ’26, MAYBELLINE COLOSSAL records a Buying Intent index of 20, placing it 2nd of 2 brands measured in KAJAL. Its Brand Trust index reads 21 and Brand Desire 14. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 32 | 12 | 26 |
| Oct ’25 | 1 | 2 | 1 |
| Nov ’25 | 7 | 5 | 7 |
| Dec ’25 | 8 | 4 | 8 |
| Jan ’26 | 28 | 64 | 50 |
| Feb ’26 | 138 | 9 | 72 |
| Mar ’26 | 19 | 71 | 51 |
| Apr ’26 | 34 | 19 | 25 |
| May ’26 | 16 | 63 | 46 |
| Jun ’26 | 35 | 8 | 24 |
| Jul ’26 | 22 | 11 | 19 |
| Aug ’26 | 21 | 14 | 20 |