LIP CARE
LAKME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 1st of 3 in LIP CARE
Buying Intent
1.24
1st in category
Brand Trust
3.77
index value
Brand Desire
1.25
index value
As of Oct ’26, LAKME records a Buying Intent index of 1.24, placing it 1st of 3 brands measured in LIP CARE. Its Brand Trust index reads 3.77 and Brand Desire 1.25. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’26 | 3.77 | 1.25 | 1.24 |