WOMENSWEAR - WESTERN
MADAME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 3rd of 6 in WOMENSWEAR - WESTERN
Buying Intent
2
3rd in category
Brand Trust
—
index value
Brand Desire
3
index value
As of Jun ’26, MADAME records a Buying Intent index of 2, placing it 3rd of 6 brands measured in WOMENSWEAR - WESTERN. Its Brand Trust index reads — and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 1 | 1 |
| Jan ’26 | 16 | 3 | 11 |
| Feb ’26 | — | 6 | 4 |
| Mar ’26 | 45 | 16 | 31 |
| Apr ’26 | 14 | 14 | 16 |
| May ’26 | 3 | 28 | 19 |
| Jun ’26 | — | 3 | 2 |