AERATED BEVERAGES
MIRINDA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jul ’26 · 8th of 9 in AERATED BEVERAGES
Buying Intent
2
8th in category
Brand Trust
4
index value
Brand Desire
—
index value
As of Jul ’26, MIRINDA records a Buying Intent index of 2, placing it 8th of 9 brands measured in AERATED BEVERAGES. Its Brand Trust index reads 4 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 3 | 5 | 4 |
| May ’25 | 8 | 8 | 10 |
| Jul ’25 | 7 | 16 | 14 |
| Aug ’25 | 4 | 14 | 14 |
| Sep ’25 | — | 1 | 1 |
| Jan ’26 | — | 3 | 2 |
| May ’26 | 4 | — | 2 |
| Jul ’26 | 4 | — | 2 |