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AERATED BEVERAGES

MIRINDA — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 8th of 12 in AERATED BEVERAGES

Buying Intent
4
8th in category
Brand Trust
3
index value
Brand Desire
4
index value
As of Sep ’26, MIRINDA records a Buying Intent index of 4, placing it 8th of 12 brands measured in AERATED BEVERAGES. Its Brand Trust index reads 3 and Brand Desire 4. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Apr ’25354
May ’258810
Jul ’2571614
Aug ’2541414
Sep ’25—11
Jan ’26—32
May ’264—2
Jul ’264—2
Sep ’26344

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