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AERATED BEVERAGES

MOUNTAIN DEW — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 10th of 12 in AERATED BEVERAGES

Buying Intent
1
10th in category
Brand Trust
—
index value
Brand Desire
2
index value
As of Sep ’26, MOUNTAIN DEW records a Buying Intent index of 1, placing it 10th of 12 brands measured in AERATED BEVERAGES. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Apr ’2531911
May ’25—95
Jun ’25—21
Jul ’255—2
Aug ’254—2
Oct ’25434
Mar ’26—4927
May ’2635834
Jun ’2613—7
Jul ’264—2
Sep ’26—21

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