CAMERAS
NIKON — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 4 in CAMERAS
Buying Intent
44
3rd in category
Brand Trust
47
index value
Brand Desire
32
index value
As of Aug ’26, NIKON records a Buying Intent index of 44, placing it 3rd of 4 brands measured in CAMERAS. Its Brand Trust index reads 47 and Brand Desire 32. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 38 | 32 | 34 |
| Oct ’25 | 47 | 65 | 62 |
| Nov ’25 | 46 | 10 | 24 |
| Dec ’25 | 56 | 12 | 25 |
| Jan ’26 | 30 | 47 | 42 |
| Feb ’26 | 19 | 34 | 31 |
| Mar ’26 | 5 | 29 | 21 |
| Apr ’26 | 26 | 51 | 40 |
| May ’26 | 35 | 23 | 32 |
| Jun ’26 | 42 | 4 | 22 |
| Jul ’26 | 19 | 17 | 19 |
| Aug ’26 | 47 | 32 | 44 |