DIVERSIFIED
PARLE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 30th of 69 in DIVERSIFIED
Buying Intent
16
30th in category
Brand Trust
29
index value
Brand Desire
—
index value
As of Aug ’26, PARLE records a Buying Intent index of 16, placing it 30th of 69 brands measured in DIVERSIFIED. Its Brand Trust index reads 29 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 1 | 1 |
| Apr ’26 | — | 24 | 13 |
| May ’26 | — | 31 | 17 |
| Jun ’26 | 1 | 22 | 11 |
| Aug ’26 | 29 | — | 16 |