DIVERSIFIED
PARLE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 26th of 53 in DIVERSIFIED
Buying Intent
11
26th in category
Brand Trust
1
index value
Brand Desire
22
index value
As of Jun ’26, PARLE records a Buying Intent index of 11, placing it 26th of 53 brands measured in DIVERSIFIED. Its Brand Trust index reads 1 and Brand Desire 22. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 1 | 1 |
| Apr ’26 | — | 24 | 13 |
| May ’26 | — | 31 | 17 |
| Jun ’26 | 1 | 22 | 11 |